Dana is a Connecticut-Certified Life Transition Coach coach for motivated individuals.




Wellness Consulting


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salon coaching

mindset coaching

positive intelligence

Make strides towards the person you want to be both in life and in business with 1:1 mindset coaching and consulting.

Mindset coaching

Thrive in life and business.

Learn HOW to turn “failures” into forward motion

Make the most of your time, effectively balancing life and work

Celebrate your wins and navigate setbacks with support

Harness your strengths and stop self-sabotaging habits

Step into what fulfills you with complete confidence

A Mindset Coach can help you to identify and change negative thought patterns, to develop a more positive and growth-oriented mindset, and to set and achieve goals that are aligned with your values and vision. With the support and guidance of a coach, you can cultivate a greater sense of purpose and satisfaction in all areas of your life.

How can a mindset coach help you thrive?

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Before becoming a Coach, I spent nearly 30 years running my own beauty business and have been the proud owner of Dana Bartone and Company, a successful salon and spa in Cheshire, CT, for over a decade now. Despite my busy schedule as a business owner, I also raised my two incredible sons, Tucker and Beau.

I know as well as anyone that balance between life and work isn’t always easy. In fact, some days it might not even be possible. But what’s gotten me to where I am today is a strong mindset, positive attitude, and unwavering determination. Now, even though challenges come up, I have balance in my life overall, and I feel deeply fulfilled by what I do.

I see so many people - business owners especially - that want to have it all, but they’re held back by fear, time-wasting habits, uncertainty, or a lack of accountability. My mission as a Mindset Coach is to help my clients identify limiting beliefs, overcome obstacles, and reach their full potential. If you’re unsure of your next steps or haven’t been able to take the leap fully into the life you want, let’s have a conversation about how mindset coaching can help.

Hi there, I'm dana

Transformation doesn’t happen overnight, and sustainable change is the result of clear goals, regular check-ins, and adjustments when they’re needed. Through scheduled coaching sessions we’ll reflect on your progress, identify areas you need more support in, and keep you moving forward.


Whether it’s intentionally breaking old patterns of thought or focusing on your physical health as well as your mindset, putting coaching into practice means changing the things you do every day. Even the smallest changes can have the greatest impact on how you feel and what you do.

Creating new habits

Using proven assessment tools, we’ll pinpoint your mental blocks and self-sabotaging habits to stop them in their tracks. The result is more honesty with yourself, an explanation for why you handle things certain ways, and a clear path forward to reframe your mindset and release what’s holding you back.

Identifying saboteurs

The elements of Mindset Coaching

Inquire about 1:1 coaching

Let’s have a conversation about your goals and how coaching can help you reach them.

Release what's holding you back